Criteria for eligible applicants:

The organisation/ enterprise should:

  • Be community tourism based
  • Benefit the surrounding community
  • Be environmentally friendly
  • Have high tourism market potential
  • Be registered at least with the sub-county

Benefits for Community Based Organizations:

  • Supplemental marketing for your members’ services and products
  • Training in different aspects of community based tourism such as planning, guiding, marketing etc.
  • Direct linkage to other community based and private sector organizations
  • Fundraising (where possible).
  • Advocacy

Benefits of Becoming a UCOTA Member

Why Join?

  • Be included in Uganda’s premier community based tourism marketing initiative
  • Seize the opportunity to be a part of capacity building in community tourism enterprise development
  • Gain local and international marketing and PR recognition to help boost sales through Uganda’s premier community based tourism marketing initiative – Pearls of Uganda
  • Get recognized with a UCOTA/Pearls of Uganda plaque


  • Be featured on the Pearls of Uganda website – the consumer face of UCOTA)
  • Be represented at industry events and exhibitions (e.g. Uganda Cultural Gala, ATLAS Conference, Karibu Trade Fair)
  • Access a potential sales outlet for handcrafts
  • Receive supplemental marketing representation for your services and products




  •  Gain a voice in the tourism industry and at various levels of government


Capacity Building:


  • Gain access to mentoring and support with training in:

• Business Planning

• Operations Planning

• Community Tourism Enterprise Development

• Tour Planning & Guiding

• Craft Making

• Sales & Marketing

And more!



  • Get opportunities to attend meetings and networking events for the chance to work with organizations with similar goals
  • Gain access to UCOTA’s extensive database of CBOs private sector entities, and international organizations



Contact us for more information about Pearls of Uganda